Where the Work Starts
Most engagements begin in one of a few areas — each one shaped around what your organization is actually trying to do.
Communications that connect.
Building an effective communications and marketing team, program, or system — for organizations that need to maximize the effectiveness of every dollar — can be difficult without the right tools. Make Good helps you implement the strategies: website design and maintenance, advertising, social media management, and email marketing, in a way that maximizes the return on every dollar invested in your organization.
Team training.
Whether you’re launching a new program, just beginning your organization’s work, or going through a process of transition, Make Good’s approach to training and team communication helps ensure the people who carry your work are informed, valued, and resourced effectively. From online training tools to human-centered SOPs, HR guidelines and practices that represent your real-world needs, and video training and certification — we help you design the processes that make people the center of what you do.
Fundraising and development.
Fundraising and development teams are asked to do more with less every year. Make Good works with your team — or helps you establish one — to design and implement the processes and tools that connect with donors and meet your fundraising goals, on time and under budget. We help organizations implement right-sized donation tools; building, cleaning, and enriching donor data; automated fundraising systems that ensure no donation is lost, no matter how big or small; and the training your team needs to manage them. Make Good helps you meet your fundraising targets.
Large event planning.
Events can build the excitement and collective vision your organization needs to unify your teams and giving partners around your mission, vision, and values. Events like these take a partner with experience across event production, marketing and communications, staffing and volunteer training — without it, an event can leave people feeling drained and under-resourced. Make Good has produced events for international organizations and corporations around the world, leaving them free to focus on what they do best.
Website design, development, and maintenance.
We provide you with the best tools available, with zero vendor lock-in.
Graphic design and identity.
We create brands and identities that help you tell your story effectively — brand narrative, logo design, and the way your organization shows up everywhere it appears.
Copywriting and brand guidelines.
Whether it’s corporate communication, reaching out to donors, or training, our writing team creates assets that meet your needs.
Photography and videography.
From documentaries to event coverage to training, our photography and videography teams provide high-quality media you can use immediately.
Email marketing systems.
The Make Good team pioneered highly effective email campaign strategies and has trained successful teams in our process ever since.
Social media strategy and management.
Our approach to social media does two things at once: creating engaging content that meets your missional and organizational goals, and building the community relationships your organization thrives on.
CRM and donor management.
Effective donor management and development require in-depth relationships and accurate data. We implement the tools that let you build those relationships, with intelligence, on a nonprofit budget.
Data systems.
Data systems can make or break an organization — either information-sharing that lets your organization have greater impact, or ad hoc initiatives that are never adopted. We work with you to reduce friction and improve the relationship your organization has with data.
Hiring and HR tools.
We help you develop hiring and HR processes and practices — for volunteers, staff, and your whole team — that bring in the right people without creating bottlenecks.
Let’s talk about your organization
A conversation about where your organization is, what you’re navigating, and what a partnership like this would look like in practice. No obligation. If we’re not the right partner, we’ll point you toward who is.